Commit 2162618c authored by Weigert, Andreas's avatar Weigert, Andreas
Browse files

added case study "newsletter responses" for tutorial 6-7

parent 03c9cd25
---
title: 'Tutorial 6: Newsletter Case'
output: html_notebook
editor_options:
chunk_output_type: inline
---
This file is part of the lecture Business Intelligence & Analytics (EESYS-BIA-M), Information Systems and Energy Efficient Systems, University of Bamberg.
```{r Load libraries}
library(dplyr)
library(lubridate)
```
```{r read the files with basic R functions}
nl_mailsSend <- read.csv2()
nl_clicks <- read.csv2()
nl_links <- read.csv2()
nl_opens <- read.csv2()
```
```{r inspect the data}
```
```{r format the data correctly (exercise 3-5)}
# format the nl_mailsSend dataset
# format the nl_clicks dataset
# format the nl_links dataset
# format the nl_opens dataset
```
```{r format the date columns (exercise 6-7)}
# format the date and time values with lubridate functions
# optional: format the date and time values with basic R functions
```
```{r statistics on time (exercise 8+9)}
# exercise 8
# exercise 9
```
```{r dplyr expercises}
# exercises 10-13
# exercise 14
# exercise 15
```
```{r dplyr exercises with piping}
# exercise 16 (new version of 14)
# exercise 16 (new version of 15)
# exercise 17
```
```{r exericses using joins}
```
```{r visualization}
# exercise 23
#exercise 24
#exercise 25
# exercise 26
# exercise 27
```
```{r histogram with additional lines - exercise 28 + 29}
# exercise 27-29
```
```{r bar and pie charts with colors (exercise 30 extended)}
```
```{r plot showing email opens and clicks over time}
```
"LinkID";"ClickDate";"URL"
75222;"2017-04-05 13:06:33";"https://www.domain.tld/de/energy"
75626;"2017-04-05 02:07:35";"https://www.domain.tld/de/energy"
75720;"2017-04-04 17:04:46";"https://www.domain.tld/de/tips#savingtipswidget330"
76143;"2017-04-04 17:18:05";"https://www.domain.tld/savingtip/updateSavingTipSelection/6571?selection=Promised"
76834;"2017-04-15 09:40:36";"https://www.domain.tld/de/energy"
76947;"2017-04-04 19:01:58";"https://www.domain.tld/savingtip/updateSavingTipSelection/6736?selection=Promised"
77235;"2017-04-04 20:07:31";"https://www.domain.tld/de/energy"
77435;"2017-04-07 16:15:49";"https://www.domain.tld/de/energy"
77740;"2017-04-07 06:16:52";"https://www.domain.tld/de/energy"
78246;"2017-04-19 09:06:14";"https://www.domain.tld/de/energy"
78247;"2017-04-19 09:10:45";"https://www.domain.tld/de/energy"
78348;"2017-04-04 20:01:51";"https://www.domain.tld/de/energy"
78451;"2017-04-04 18:22:31";"https://www.domain.tld/de/energy"
78665;"2017-04-06 14:42:47";"https://www.domain.tld/savingtip/updateSavingTipSelection/7089?selection=Promised"
78753;"2017-04-06 14:43:34";"https://www.domain.tld/de/energy"
79152;"2017-04-04 17:48:48";"https://www.domain.tld/de/tips#savingtipswidget330"
79866;"2017-04-09 08:37:22";"https://www.domain.tld/de/energy"
79867;"2017-04-09 08:43:12";"https://www.domain.tld/de/energy"
80071;"2017-04-04 16:58:50";"https://www.domain.tld/de/energy"
80266;"2017-04-04 20:28:08";"https://www.domain.tld/de/energy"
80368;"2017-04-04 20:40:55";"https://www.domain.tld/de/energy"
80369;"2017-04-04 20:40:43";"https://www.domain.tld/de/energy"
80470;"2017-04-05 05:14:11";"https://www.domain.tld/de/energy"
80976;"2017-04-07 08:12:15";"https://www.domain.tld/de/energy"
80977;"2017-04-07 08:10:58";"https://www.domain.tld/de/energy"
81078;"2017-04-04 18:07:27";"https://www.domain.tld/de/energy"
81079;"2017-04-04 18:06:59";"https://www.domain.tld/de/energy"
81283;"2017-04-05 11:13:15";"https://www.domain.tld/de/energy"
81810;"2017-04-05 12:28:07";"https://www.domain.tld/de/"
81900;"2017-04-05 12:27:40";"https://www.domain.tld/de/energy"
81901;"2017-04-06 08:41:05";"https://www.domain.tld/de/energy"
81915;"2017-04-05 12:11:33";"https://www.domain.tld/savingtip/updateSavingTipSelection/7728?selection=Promised"
82199;"2017-04-05 12:46:07";"https://www.domain.tld/de/energy"
82200;"2017-04-05 12:52:12";"https://www.domain.tld/de/feedback"
82715;"2017-04-09 06:52:34";"https://www.domain.tld/savingtip/updateSavingTipSelection/7892?selection=Promised"
82803;"2017-04-05 18:18:03";"https://www.domain.tld/de/energy"
82904;"2017-04-05 15:10:40";"https://www.domain.tld/de/energy"
83006;"2017-04-06 08:40:53";"https://www.domain.tld/de/energy"
83007;"2017-04-08 06:44:29";"https://www.domain.tld/de/energy"
83308;"2017-04-06 14:52:10";"https://www.domain.tld/de/energy"
83610;"2017-04-05 12:37:02";"https://www.domain.tld/de/energy"
83712;"2017-04-06 11:40:46";"https://www.domain.tld/de/energy"
83713;"2017-04-06 11:40:09";"https://www.domain.tld/de/energy"
83714;"2017-04-06 11:41:15";"https://www.domain.tld/de/feedback"
83916;"2017-05-28 19:37:29";"https://www.domain.tld/de/energy"
83917;"2017-05-28 19:38:32";"https://www.domain.tld/de/energy"
84218;"2017-04-05 12:22:39";"https://www.domain.tld/de/energy"
84219;"2017-04-05 12:22:22";"https://www.domain.tld/de/energy"
84418;"2017-04-05 18:06:33";"https://www.domain.tld/de/energy"
84614;"2017-04-05 16:43:34";"https://www.domain.tld/de/tips#savingtipswidget330"
84618;"2017-04-05 16:43:56";"https://www.domain.tld/de/energy"
84721;"2017-04-05 11:55:18";"https://www.domain.tld/de/energy"
84920;"2017-04-05 14:39:56";"https://www.domain.tld/de/energy"
84935;"2017-04-05 15:40:03";"https://www.domain.tld/savingtip/updateSavingTipSelection/8348?selection=Promised"
85418;"2017-04-05 14:12:35";"https://www.domain.tld/de/energy"
85419;"2017-04-06 05:57:23";"https://www.domain.tld/de/energy"
85520;"2017-04-06 06:38:01";"https://www.domain.tld/de/energy"
85532;"2017-04-25 15:31:26";"https://www.domain.tld/de/"
85822;"2017-04-06 07:42:40";"https://www.domain.tld/de/energy"
85824;"2017-04-06 07:46:24";"https://www.domain.tld/de/feedback"
85920;"2017-04-05 17:39:35";"https://www.domain.tld/de/energy"
86041;"2017-04-08 11:40:53";"https://www.domain.tld/savingtip/updateSavingTipSelection/8575?selection=Promised"
86529;"2017-04-05 19:56:59";"https://www.domain.tld/de/energy"
87136;"2017-04-05 14:28:36";"https://www.domain.tld/de/energy"
87544;"2017-04-08 10:04:12";"https://www.domain.tld/de/energy"
88503;"2017-04-07 11:00:13";"https://www.domain.tld/de/energy"
88504;"2017-04-07 10:59:41";"https://www.domain.tld/de/energy"
88518;"2017-04-06 13:51:05";"https://www.domain.tld/savingtip/updateSavingTipSelection/9059?selection=Promised"
88809;"2017-04-19 09:28:20";"https://www.domain.tld/de/energy"
88810;"2017-04-19 09:04:53";"https://www.domain.tld/de/energy"
88911;"2017-04-06 12:19:50";"https://www.domain.tld/de/energy"
89511;"2017-04-09 18:51:23";"https://www.domain.tld/de/energy"
89919;"2017-04-06 20:35:10";"https://www.domain.tld/de/energy"
90033;"2017-04-06 15:43:49";"https://www.domain.tld/de/"
90123;"2017-04-06 15:45:56";"https://www.domain.tld/de/energy"
90225;"2017-04-06 19:33:50";"https://www.domain.tld/newsletter/unsubscribe/6f5656cd12d2415f6efbf9b96f7a50b7"
91135;"2017-04-08 09:59:25";"https://www.domain.tld/de/energy"
91641;"2017-04-06 12:36:59";"https://www.domain.tld/de/energy"
91743;"2017-04-07 08:04:25";"https://www.domain.tld/de/energy"
91744;"2017-04-07 08:04:07";"https://www.domain.tld/de/energy"
92549;"2017-04-07 14:11:48";"https://www.domain.tld/de/feedback"
92648;"2017-05-17 07:40:12";"https://www.domain.tld/de/faq"
92649;"2017-05-17 07:40:35";"https://www.domain.tld/newsletter/unsubscribe/6f5656cd12d2415f6efbf9b96f7a50b7"
93153;"2017-04-06 11:47:48";"https://www.domain.tld/de/feedback"
93458;"2017-04-13 06:00:18";"https://www.domain.tld/de/energy"
93559;"2017-04-06 12:21:01";"https://www.domain.tld/de/energy"
93764;"2017-04-06 12:11:34";"https://www.domain.tld/de/energy"
93775;"2017-04-06 17:56:03";"https://www.domain.tld/de/"
93866;"2017-04-06 17:56:47";"https://www.domain.tld/de/energy"
94171;"2017-04-06 12:03:11";"https://www.domain.tld/de/energy"
94587;"2017-04-07 08:25:33";"https://www.domain.tld/de/"
94881;"2017-04-14 09:59:17";"https://www.domain.tld/de/energy"
94882;"2017-04-12 10:41:26";"https://www.domain.tld/de/energy"
95238;"2017-04-07 12:27:52";"https://www.domain.tld/de/energy"
95433;"2017-04-07 13:32:52";"https://www.domain.tld/de/energy"
95638;"2017-04-09 08:12:43";"https://www.domain.tld/de/energy"
95939;"2017-04-07 16:23:05";"https://www.domain.tld/de/energy"
96853;"2017-04-07 12:30:23";"https://www.domain.tld/newsletter/unsubscribe/6f5656cd12d2415f6efbf9b96f7a50b7"
97763;"2017-04-07 14:26:20";"https://www.domain.tld/de/energy"
97764;"2017-06-27 06:29:56";"https://www.domain.tld/de/energy"
98070;"2017-04-07 14:59:58";"https://www.domain.tld/de/energy"
98171;"2017-04-10 15:40:19";"https://www.domain.tld/de/energy"
98371;"2017-04-11 09:14:38";"https://www.domain.tld/de/energy"
98772;"2017-04-07 17:34:59";"https://www.domain.tld/de/energy"
98873;"2017-04-07 11:53:52";"https://www.domain.tld/de/energy"
100187;"2017-04-19 15:42:32";"https://www.domain.tld/de/energy"
100189;"2017-04-19 15:50:54";"https://www.domain.tld/de/feedback"
100485;"2017-04-07 16:58:26";"https://www.domain.tld/de/energy"
100689;"2017-04-07 18:01:02";"https://www.domain.tld/de/energy"
100704;"2017-04-08 13:16:03";"https://www.domain.tld/savingtip/updateSavingTipSelection/11534?selection=Promised"
100708;"2017-04-08 13:21:29";"https://www.domain.tld/savingtip/updateSavingTipSelection/11535?selection=Promised"
100791;"2017-04-07 20:21:44";"https://www.domain.tld/de/energy"
100792;"2017-04-08 13:15:43";"https://www.domain.tld/de/energy"
100894;"2017-04-07 14:15:56";"https://www.domain.tld/de/energy"
101199;"2017-04-18 19:29:56";"https://www.domain.tld/de/energy"
101218;"2017-04-12 09:52:42";"https://www.domain.tld/savingtip/updateSavingTipSelection/11640?selection=Promised"
101399;"2017-04-07 16:03:16";"https://www.domain.tld/de/energy"
101501;"2017-04-11 21:06:51";"https://www.domain.tld/de/energy"
101603;"2017-04-07 14:24:11";"https://www.domain.tld/de/energy"
101604;"2017-04-07 14:23:12";"https://www.domain.tld/de/energy"
101910;"2017-04-07 22:18:34";"https://www.domain.tld/de/energy"
106682;"2017-04-26 18:52:12";"https://www.domain.tld/de/energy"
106979;"2017-05-25 10:27:02";"https://www.domain.tld/de/energy"
107575;"2017-04-26 18:41:16";"https://www.domain.tld/de/energy"
107998;"2017-04-26 16:31:17";"https://www.domain.tld/savingtip/updateSavingTipSelection/6697?selection=Promised"
108388;"2017-04-26 18:34:11";"https://www.domain.tld/de/energy"
108588;"2017-04-27 04:49:54";"https://www.domain.tld/de/energy"
108806;"2017-04-26 14:34:03";"https://www.domain.tld/savingtip/updateSavingTipSelection/6891?selection=Promised"
108893;"2017-04-26 14:30:57";"https://www.domain.tld/de/energy"
108908;"2017-04-26 15:38:44";"https://www.domain.tld/savingtip/updateSavingTipSelection/6916?selection=Promised"
109501;"2017-04-26 15:59:40";"https://www.domain.tld/de/energy"
109920;"2017-04-27 06:20:55";"https://www.domain.tld/savingtip/updateSavingTipSelection/7044?selection=Promised"
110007;"2017-04-28 06:35:32";"https://www.domain.tld/de/energy"
110008;"2017-04-27 06:19:40";"https://www.domain.tld/de/energy"
110415;"2017-04-28 20:38:27";"https://www.domain.tld/de/energy"
110615;"2017-06-05 06:04:32";"https://www.domain.tld/de/energy"
111619;"2017-04-26 15:31:17";"https://www.domain.tld/de/energy"
112726;"2017-04-27 13:35:19";"https://www.domain.tld/de/energy"
113223;"2017-04-27 18:41:14";"https://www.domain.tld/de/energy"
113340;"2017-04-26 18:32:34";"https://www.domain.tld/savingtip/updateSavingTipSelection/8277?selection=Promised"
113827;"2017-04-26 15:46:40";"https://www.domain.tld/de/energy"
114329;"2017-04-26 15:54:56";"https://www.domain.tld/de/energy"
114348;"2017-04-28 13:38:18";"https://www.domain.tld/savingtip/updateSavingTipSelection/8446?selection=Promised"
114733;"2017-04-26 14:54:51";"https://www.domain.tld/de/energy"
114835;"2017-04-26 14:32:18";"https://www.domain.tld/de/energy"
114837;"2017-04-26 14:34:19";"https://www.domain.tld/de/feedback"
114933;"2017-04-26 17:16:02";"https://www.domain.tld/de/energy"
115034;"2017-04-27 14:16:41";"https://www.domain.tld/de/faq"
115043;"2017-05-01 09:23:21";"https://www.domain.tld/de/"
115134;"2017-04-26 15:15:57";"https://www.domain.tld/de/energy"
115235;"2017-04-26 15:04:55";"https://www.domain.tld/de/energy"
115957;"2017-04-27 14:23:29";"https://www.domain.tld/de/"
117056;"2017-04-26 16:34:05";"https://www.domain.tld/de/energy"
118884;"2017-04-26 14:33:35";"https://www.domain.tld/de/energy"
119103;"2017-04-26 14:41:44";"https://www.domain.tld/savingtip/updateSavingTipSelection/9895?selection=Promised"
119507;"2017-04-26 16:46:00";"https://www.domain.tld/savingtip/updateSavingTipSelection/9997?selection=Promised"
119586;"2017-04-26 16:51:59";"https://www.domain.tld/de/energy"
119790;"2017-04-26 19:51:33";"https://www.domain.tld/de/energy"
120194;"2017-04-27 10:33:22";"https://www.domain.tld/de/energy"
120598;"2017-04-26 16:51:46";"https://www.domain.tld/de/energy"
120599;"2017-04-27 12:53:17";"https://www.domain.tld/de/energy"
122018;"2017-04-26 15:23:50";"https://www.domain.tld/de/energy"
122724;"2017-04-27 04:11:22";"https://www.domain.tld/de/energy"
122841;"2017-04-26 16:06:50";"https://www.domain.tld/savingtip/updateSavingTipSelection/11199?selection=Promised"
123045;"2017-04-26 14:35:43";"https://www.domain.tld/savingtip/updateSavingTipSelection/11008?selection=Promised"
123235;"2017-04-26 17:19:33";"https://www.domain.tld/de/energy"
123336;"2017-04-26 16:08:52";"https://www.domain.tld/de/energy"
139694;"2017-07-06 11:03:40";"https://www.domain.tld/de/energy#consumptiongraphwidget"
139748;"2017-07-07 06:23:02";"https://www.domain.tld/de/energy#consumptiongraphwidget"
140126;"2017-07-06 10:57:39";"https://www.domain.tld/de/energy#consumptiongraphwidget"
140342;"2017-07-06 10:58:01";"https://www.domain.tld/de/energy#consumptiongraphwidget"
140344;"2017-07-06 13:57:44";"https://www.domain.tld/de/feedback#feedbackwidget"
140504;"2017-07-07 20:14:12";"https://www.domain.tld/de/energy#consumptiongraphwidget"
140558;"2017-07-07 04:51:48";"https://www.domain.tld/de/energy#consumptiongraphwidget"
141110;"2017-07-09 16:08:41";"https://www.domain.tld/de/"
141260;"2017-07-11 20:46:12";"https://www.domain.tld/de/energy#consumptiongraphwidget"
141261;"2017-07-11 16:30:40";"https://www.domain.tld/de/energy#efficiencywidget"
141746;"2017-07-08 07:08:41";"https://www.domain.tld/de/energy#consumptiongraphwidget"
141854;"2017-07-06 14:23:52";"https://www.domain.tld/de/energy#consumptiongraphwidget"
142286;"2017-07-06 12:09:41";"https://www.domain.tld/de/energy#consumptiongraphwidget"
142341;"2017-07-06 11:11:12";"https://www.domain.tld/de/energy#efficiencywidget"
142503;"2017-07-06 14:03:21";"https://www.domain.tld/de/energy#efficiencywidget"
142664;"2017-07-06 10:54:12";"https://www.domain.tld/de/energy#consumptiongraphwidget"
142772;"2017-07-06 11:16:07";"https://www.domain.tld/de/energy#consumptiongraphwidget"
142988;"2017-07-16 20:48:03";"https://www.domain.tld/de/energy#consumptiongraphwidget"
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143744;"2017-07-06 21:01:35";"https://www.domain.tld/de/energy#consumptiongraphwidget"
143975;"2017-07-06 11:42:40";"https://www.domain.tld/savingtip/updateSavingTipSelection/12587?selection=Promised"
144014;"2017-07-06 11:08:32";"https://www.domain.tld/de/energy#consumptiongraphwidget"
144015;"2017-07-06 11:07:52";"https://www.domain.tld/de/energy#efficiencywidget"
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144123;"2017-07-07 12:05:07";"https://www.domain.tld/de/energy#efficiencywidget"
144339;"2017-07-24 08:01:05";"https://www.domain.tld/de/energy#efficiencywidget"
144500;"2017-07-07 08:42:18";"https://www.domain.tld/de/energy#consumptiongraphwidget"
144987;"2017-07-06 15:05:17";"https://www.domain.tld/de/energy#efficiencywidget"
145310;"2017-07-06 10:46:35";"https://www.domain.tld/de/energy#consumptiongraphwidget"
145595;"2017-07-06 11:59:09";"https://www.domain.tld/savingtip/updateSavingTipSelection/12829?selection=Promised"
145742;"2017-07-06 11:09:53";"https://www.domain.tld/de/energy#consumptiongraphwidget"
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145808;"2017-07-06 14:13:13";"https://www.domain.tld/de/"
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146661;"2017-07-06 19:40:51";"https://www.domain.tld/de/energy#efficiencywidget"
146768;"2017-07-06 17:34:29";"https://www.domain.tld/de/energy#consumptiongraphwidget"
146877;"2017-07-06 19:07:26";"https://www.domain.tld/de/energy#efficiencywidget"
146930;"2017-07-06 12:11:08";"https://www.domain.tld/de/energy#consumptiongraphwidget"
146931;"2017-07-06 12:11:29";"https://www.domain.tld/de/energy#efficiencywidget"
147158;"2017-07-06 14:31:25";"https://www.domain.tld/de/"
147309;"2017-07-06 14:47:27";"https://www.domain.tld/de/energy#efficiencywidget"
147471;"2017-07-06 17:13:52";"https://www.domain.tld/de/energy#efficiencywidget"
147525;"2017-07-08 13:28:48";"https://www.domain.tld/de/energy#efficiencywidget"
147632;"2017-07-06 11:34:24";"https://www.domain.tld/de/energy#consumptiongraphwidget"
147698;"2017-07-09 12:06:07";"https://www.domain.tld/de/"
148010;"2017-07-06 11:04:37";"https://www.domain.tld/de/energy#consumptiongraphwidget"
148388;"2017-07-06 16:20:17";"https://www.domain.tld/de/energy#consumptiongraphwidget"
148658;"2017-07-07 15:38:22";"https://www.domain.tld/de/energy#consumptiongraphwidget"
148659;"2017-07-06 11:03:40";"https://www.domain.tld/de/energy#efficiencywidget"
148821;"2017-07-06 14:51:44";"https://www.domain.tld/de/energy#efficiencywidget"
148875;"2017-07-08 18:48:30";"https://www.domain.tld/de/energy#efficiencywidget"
149685;"2017-07-06 13:38:52";"https://www.domain.tld/de/energy#efficiencywidget"
149738;"2017-07-07 07:53:17";"https://www.domain.tld/de/energy#consumptiongraphwidget"
149900;"2017-07-10 17:20:20";"https://www.domain.tld/de/energy#consumptiongraphwidget"
150008;"2017-07-06 12:06:42";"https://www.domain.tld/de/energy#consumptiongraphwidget"
150135;"2017-07-06 12:49:19";"https://www.domain.tld/savingtip/updateSavingTipSelection/13508?selection=Promised"
150490;"2017-07-08 09:53:28";"https://www.domain.tld/de/energy#consumptiongraphwidget"
150653;"2017-07-06 11:59:13";"https://www.domain.tld/de/energy#efficiencywidget"
150775;"2017-07-07 04:03:53";"https://www.domain.tld/savingtip/updateSavingTipSelection/13604?selection=Promised"
150814;"2017-07-07 04:04:07";"https://www.domain.tld/de/energy#consumptiongraphwidget"
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This source diff could not be displayed because it is too large. You can view the blob instead.
This source diff could not be displayed because it is too large. You can view the blob instead.
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14567;"2017-04-05 12:36:28"
14568;"2017-04-05 15:59:07"
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